Who is your audience and how do you convince them

Who is your audience and how do you convince them

After forming your objective it is imperative to know who your audience will be and then, according to your analysis, thinking of ways to get your information across. ‘There is no such thing as a dumb audience. If they don’t understand it’s because you can’t...
How to ensure your PowerPoint is valid and worthwhile

How to ensure your PowerPoint is valid and worthwhile

The reason for putting together a PowerPoint presentation is to influence and make your audience believe in an idea that you have confidence in. Most people dislike sitting through PowerPoint presentations and may feel it’s a waste of time so you must give them an...