(some) tips on typography

(some) tips on typography

There’s no two ways about it. Typography can make or break a slide. We’ve spoken before on this blog of the importance of getting the visuals right but don’t forget that visualizing text – i.e. thinking typographically, is just as crucial. Here...
DESIGN IS NOT A BAD WORD

DESIGN IS NOT A BAD WORD

It’s not unusual to encounter a mindset that thinks design is frivolous. That a serious corporate presentation achieves its goals by being deadly-boring to look at. We beg to disagree. Which doesn’t mean that frills and fuss are any good either. When we say design, we...