Wednesday always makes us want to … break the pattern, disrupt the routine, and yes: think out of the box.
This phrase, which is so intrinsic to design thinking and any form of strategic/creative strategizing, made us want to investigate its origins.
Where did it come from? How old (or new) is the coinage? And so, today’s post is just that, a retracing of root and meaning.
And, because, as creative innovators know, the first step is to admit that there IS no box, here’s a fab piece from Forbes that messes with preconceived notions in just the way we like it.
Happy reading and realigning!